Ready to Stop Guessing & Start Growing?
We help boutique fitness and wellness studio operators grow revenue and build high-performing teams with proprietary systems, hands-on training, and operator-led support proven to drive real growth.
How We Help You Grow.
Real growth needs the right foundation. We bring proprietary tools built for studios: lead management systems, marketing automation, sales scripts, and operational playbooks.
We set up your infrastructure, train your team hands-on, and handle the heavy lifting during critical phases. We work with you until your team can run it themselves.
You get systems that perform and a team that knows how to sustain them.
Our Partners
ABOUT US
We help studio operators grow, perform & thrive.
oUr services
The Full Growth Toolkit
Pre-Sale Management
& Launch
* Lead management (call,txt & email)
* Social media + digital storefront
* GM/team hiring + training
* Grassroots/B2B strategy
* Text + email scripts
* Weekly calls + strategic guidance
Sales Training & Team Development
* Training GMs and sales advisors
* Sales scripts, objection handling
* Role play and live coaching
* Interview support for hiring
* Comp structure guidance
* Lead teacher training
Lead Generation & Digital Marketing Strategy
* Digital marketing vendor strategy
* Lead behavior analysis
* Digital stack setup (email/SMS)
* Campaign creation and management
* Lead quality assessment
Retention & Member Experience
* Attrition prevention
* Lost sheep recovery
* Cancellation best practices
* Member engagement strategy
* Class pack retention
* Member appreciation events
Operations & Infrastructure
* Operational SOPs
* Red/yellow/green light lists
* Retail ordering strategy
* Intro offer strategy
* Comp structures
* Systems and processes buildout
Ongoing Consulting & Leadership Support
* Weekly/bi-weekly calls
* Strategic guidance
* Real-time problem solving
* Performance accountability
* Growth planning
* Sustained studio support
MEET THE FOUNDER & CEO
Hey, I'm Ashlynne!
I've been where you are. I've opened studios, saved struggling ones, and built something profitable even when it felt impossible. I still run my own studios today, so I know exactly what you're dealing with.
I've worked across fitness and wellness modalities all over the country. What I've learned: when you implement the right systems, train your teams properly, and build the right infrastructure, you get results every time.
That's why I created Excelsior. To give operators the systems, training, and support I wish I'd had from day one.
If you're ready to stop spinning your wheels and start building something that lasts, let's talk.
READY TO GIVE US A TRY?
Your Studio's Next Chapter Starts Here.
Book a free 30-minute growth consultation. We'll dig into what's working, what's not, and where the biggest opportunities are hiding in your business. Zero obligation, just straight talk and a clear map forward.
